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可口可乐投资酸奶品牌乐纯
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可口可乐投资酸奶品牌乐纯
摘要:创立于2014年的国内高端酸奶品牌乐纯获得可口可乐中国的投资。目前,更加健康营养已成为酸奶消费领域的趋势。4月26日,国内高端酸奶生产商北京乐纯悠品商贸有限公司(乐纯)宣布获得来自可口可乐(中国)投资有限公司(可口可乐中国)领投的数亿元战略投资,乐纯的老股东IDG 资本、真格基金、北京英诺大河创业投资有限公司、苏州麦星致远创业投资企业(有限合伙)等也参与跟投。除融资外,乐纯还与可口可乐中国达成合作框架,报道称将"探索产品创新、渠道创新、数字化创新、创新品牌孵化等多个领域的合作机会"。值得一...
Dairy Products China News 201805 (Chinese version)
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